Friday, July 06, 2007
Same Old Song
The Roanoke Times has announced it is following its sister paper, the News & Record, down the path of staff cuts. Both publications are owned by Landmark Communications, and it appears declining ad revenues are the cause of cuts at both papers.
As more eyeballs go to newer media forms, traditional media outlets will continue to struggle to find replacement revenue for declining ads. I wonder at what point newspapers will have to choose between closing operations or accepting profit margins more in line with the rest of the world.
As more eyeballs go to newer media forms, traditional media outlets will continue to struggle to find replacement revenue for declining ads. I wonder at what point newspapers will have to choose between closing operations or accepting profit margins more in line with the rest of the world.
